RAISING THE GAME
We partnered with Big Lots to produce daily general sessions and other elements for “My Big Lots,” the national retailer’s 2016 annual managers conference.
In addition to supporting keynote presentations, MC/entertainment components, holiday initiatives, training and awards, we utilized LED lighting tiles to provide versatile, easy and visually-appealing stage looks and message support. A dimensional interpretation of the Big Lots exclamation point served as the centerpiece of the set.
Our video team worked their magic as well, producing several videos for the event, including a profile of Nationwide Children Hospital/Big Lots patient champion, theme-based videos featuring members of the executive leadership team, and a dazzling video to introduce a surprise $50 million partnership with Nationwide Children’s Hospital, supported with a drop of confetti shaped like butterflies, a graphic icon associated with the hospital. The effective use of video and live action proved to be a memorable highlight from the event.
For Big Lots, the post-event follow up is as crucial to the success of its fourth quarter as the event itself. Immediately following the conference, managers receive a “meeting in a box” containing DVDs, handouts and other materials from the event to help them share news, training and motivation with their employees. The Bartha team edited video, designed print collateral and duplicated DVDs included in the box.